Company:
etensiveMEDIA, San Diego, CA

Project:
Takeshi took the lead design for etensiveMEDIA's First Generation website. The web site's structure allowed easy navigation while the look and color scheme was purposely understated. However, with time it became apparent that the web site's graphics did not generate the oomph we were looking for.
The web site did not reach out and grab the user as we had hope, hence the redesign under John.

The goal of the site redesign is to attract users with imaginative graphics design and flash yet still allow for easy access to the website's information through intuitive navigation. Mission accomplished.